Alex Hanson discusses the benefits of using PDD’s Computational Fluid Dynamics (CFD) packages as a powerful tool for creativity and exploration throughout the design process. Read more
In all the excitement surrounding new technologies and the rush to 'be the first' to use them, it's easy to forget the people who will be interacting with them.
How do you really measure the efficiency of interface characteristics and user satisfaction in a way that can feed opportunities to develop and innovate?
The understanding that there is more to food and drink than taste alone has spurred interest in creating more engaging sensory products.
Our Hong Kong team recently made a successful move to their new studio in the Quarry Bay area of Hong Kong. Here's what the team think about the new location and studio, and a handful of pictures from the opening party. Read more
At PDD, we get asked this question a lot. What is Design thinking? So here is a brief summary of what it means and the benefits it could have to your organisation. Read more
Jamie Buckley, Creative Director, features in the New Design Magazine Graduate Showcase 2017 supplement and offers advice on how to impress a recruiter. Read more
Here at PDD we love exploring the intersection between trends and key sectors. So we’ve put together a short snap-shot series looking at trends within Homecare and what they could mean to the fragrance and packaging sectors. In this third instalment we focus on the demands placed on working families and the opportunities this poses for cleaning products and tools in the home. Read more
An extract taken from Chris Vincent's knowledge piece that discusses the growing use of digital platforms such as social media to understand how people really use medical products. Read more
Here at PDD we love exploring the intersection between trends and key sectors. So we’ve put together a short snap-shot series looking at trends within Homecare and what they could mean to the fragrance and packaging sectors. In this second instalment we focus on how the needs and desires of Millennials are driving a new approach to Homecare eco products and brands. Read more
It may sound strange to say it but the role of a moderator, in my opinion, is to be a bit of a Chameleon. And a few acting skills don’t go amiss either! Let me explain… Read more
Here at PDD we love exploring the intersection between trends and key sectors. So we’ve put together a short snap-shot series looking at trends within homecare and what they could mean to the fragrance and packaging sectors. In this first instalment we focus on the global growing middle classes and the opportunities this poses for fragrances & packaging in homecare products. Read more
When previously working as a design engineer for a medical device manufacturer I was not always exposed to the end user of the device I was developing. Due to the pressure on resources, time required to arrange testing or the complexity of negotiating hospital access this activity was frequently put on hold. Read more
Check out the tunes coming from our Development Centre.