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Here at PDD we love exploring the intersection between trends and key sectors. So we’ve put together a short snap-shot series looking at trends within homecare and what they could mean to the fragrance and packaging sectors. In this first instalment we focus on the global growing middle classes and the opportunities this poses for fragrances & packaging in homecare products. Read more
In all the excitement surrounding new technologies and the rush to 'be the first' to use them, it's easy to forget the people who will be interacting with them.
How do you really measure the efficiency of interface characteristics and user satisfaction in a way that can feed opportunities to develop and innovate?
The understanding that there is more to food and drink than taste alone has spurred interest in creating more engaging sensory products.
Check out the tunes coming from our Development Centre.