Tag: sport
Technology in Sport: competitive edge or unfair advantage?
Technology Doping is a relatively new term, but it’s of paramount importance in the world of sport. It refers to the unfair advantages an athlete or team may gain from technology. With London2012 finally upon us we ask the question – where does competitive edge stop and unfair advantage begin?
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Could swimming equipment manufacturers help adults learn to swim in an industry worth £1.5 billion?
David Walliams has heroically brought swimming back into the headlines, with help from the BBC promoting the Big Splash, by swimming the length of the River Thames. The government has also invested almost £250million into schemes to encourage adults and children to use their local swimming pools in the hope to reduce UK obesity levels and the strain on the NHS.
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Electric Blue Fashion
Land speed record attempts allow for pure uncompromising design. The goal is clear and the rulebook simple. Typically development is cooperative, open and a show case for engineering.
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