Tag: china
Mitigating Usability Risks: The upcoming NMPA guidelines in China
Mitigating Usability Risks in Medical Device Development, in the light of the upcoming National Medical Product Administration (NMPA) guidelines in China.
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Meet the PDD team at CMEF and CMP conferences in China
We are pleased to let you know that this autumn we will be present at some of the most prestigious medical events in China.
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‘Innovating for China’. Are western brands lagging behind?
Over the past few decades, Chinese consumers’ perception of international brands and products was that they were ‘the best quality and most reliable’. But, with home-grown brands providing more choice and improved reliability, western brands are losing market share as it’s become harder to win trust and revenue, even for well-established brands like Siemens.
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