In order to ensure a smooth product identification in an overly-saturated and highly-competitive market, it is crucial to offer customers an outstanding brand experience. Building a brand will systematically integrate and convey complex corporate concepts and successfully make your business stand out, creating therefore a higher value and career benefits. Here at PDD, we always start with product design and identification then introduce the whole process from product development to commercialisation and find the best balance between creativity and feasibility.
PDD Shanghai in collaboration with Process Group will host the Brand Innovation and Evolution event on 11th September 2018 from 1:30 p.m. at Xingguo Hotel B, No.78 Xingguo Road, Shanghai. Charles Ingrey-Senn 孙卓然 Principal – Design Innovation at PDD Asia will be present to cover the topic of Industrial Design and Innovation. Charles’ speech will be followed by a Q&A session.
For more information on registration please follow this link http://www.huodongxing.com/event/6454430472700
Passing through Gatwick Airport recently, something caught my eye. Having cleared security I continued on, looking up at my gate number on the departure board. As I scanned down the illuminated display for my destination, something caused me to double-take…