packaging Archives | PDD

Psychology of packaging and water consumption

A study published in the International Journal of Retail & Distribution Management pointed out that the visual appearance of packaging is the most important indicator of quality and can help customers build trust towards the brand and even give it a try, despite never having heard of it before.

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Home-care: Working families demanding speed & convenience

Here at PDD we love exploring the intersection between trends and key sectors. So we’ve put together a short snap-shot series looking at trends within Homecare and what they could mean to the fragrance and packaging sectors.

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Highlights from Pharmapack Paris 2014

Pharmapack 2014, Europe’s main exhibition for pharma and healthcare packaging and drug delivery, has been another successful event for the PDD medical team. Attended by our well-connected Head of Medical Alun Wilcox and me – Sergio Malorni, we had many meet-ups with our past and current clients where we discussed their latest developments and initiatives. Likewise with our simple and clear message, our stand attracted other pharma reps new to us wanting to know how we can potentially respond to their many product development and usability engineering challenges. Let’s see what develops for us in the coming year. As for the exhibition the appropriate size and quality of suppliers and conference talks made this event well-liked; the show was focused which make it attractive for decision-makers to attend.

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When food meets tech…

Food and beverage – nourishing, hydrating, stimulating and refreshing. But what happens when you throw a bit of science and technology into the mix? In our blog this week we’ll be taking a look at how the food and beverage industry has been shaped and influenced by technology from other sectors; and where science, technology and art cross over to create whole new experiences…

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Links from the Studio (16.08.13)

Fasten your seatbelt and please make sure you check out the links from this week to know what’s happening in the near future; from the next generation of Oyster card to self-expiring medicine packaging. Not satisfied? Then read the link sent by Fabien below to find out about a Robot Suit for stroke victims or patients with weak lower limbs.

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Milk Packaging in Canada

Again, another blog post about milk (see the last one here: The second best thing after sliced bread. We talk milk bottle openers).

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Smarter Packaging

Over the last year or two we have talked a lot about smart packaging to our clients. Increasingly we are seeing the coming together of traditional physical formats of information with digital media to provide consumers with additional layers of experience and knowledge.

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Ration Now

Nostalgic design getting serious.

It’s unsurprising that in a time where every other article is about deficits, cuts and generally glum news that design takes this into account, following suit and stripping back accordingly.

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The second best thing after sliced bread? Milk bottle openers

On returning from my local corner shop with a bottle of milk, I laid out the tools required to formulate the perfect cup of tea: kettle-on, sugar-out, mug selected , tea bag dumped. Tea making has become so habitual, it’s something that’s assumed to be done with ease by all.

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