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Views

Humans’ health in the outer space

Interplanetary travel is now often seen as an exciting, open and limitless opportunity that humanity should focus on moving forward.

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How human-centred is space travel?

Exactly 50 years ago on this day, Neil Armstrong, Edwin Eugene (Buzz) Aldrin and Michael Collins embarked on the Apollo 11 spacecraft mission headed to the Moon

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Humanity in the age of social robots

The rise of technology that we have witnessed over the last few years has brought along a series of questions left to be answered either by ingenious designs or the voice (and artificial intelligence) of a smart speaker.

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Artificial Intelligence go-round: an ethics spin

While the advantages gained by AI and Machine Learning integration are undeniably beneficial to humanity and a core evolution facilitator, introducing such powerful and impactful tech to society can easily spin around and become a colossal threat.

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AI, Machine Learning and Big Data in Healthcare: Time to get real

Techniques such as AI and Machine Learning are creating new opportunities for healthcare and changing the way that people interact with health services.

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Trends from the Decoded Future Summit 2019

Evolving around the trending theme of sustainability, the dialogue at this year’s Decoded Future Summit in London brought together voices that echo within the tech, fashion and economy industries.

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Clerkenwell Design Week 2019

Having celebrated its’ tenth edition this year, Clerkenwell Design Week welcomed a whole array of designs aimed at providing us with intelligent and adaptable workplaces.

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FEA: A tool to manage risk in product innovation

Despite its many advantages, FEA is little known within parts of the design world and even less understood outside the industry. A quick dive into the subject is worthwhile for anyone with an interest in product design

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PDD to launch Design Thinking online learning programme in partnership with Skillsoft

PDD and Skillsoft, a global leader in corporate learning, today jointly announced that they will be launching an online learning programme on Design Thinking later this year.

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The impact of light on healthcare operations

This article explores the impact that environmental factors such as light have on healthcare and considers how they can be optimised to support patient and staff well-being.

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Design Shanghai 2019

Visitors to this year’s Design Shanghai 2019 show were exposed to glorious sunshine alongside many famous pioneers from the Design Industry.

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GentleCath Air catheter wins the iF Award

We are pleased to announce that the GentleCath Air intermittent catheter – a recent PDD healthcare project – has won the iF Design Award.

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Understanding nursing practice in China

Over recent years, PDD has conducted numerous observational and interview studies in China focusing on medical device design and nursing practice.

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Surface Design Show 2019: an ode to sustainable living

Known as the UK’s most dynamic event, Surface Design Show enlivened the rather gloomy winter setting of north London on the first week of February. Key interior and exterior design trends and themes were unveiled for the year ahead.

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Drug Delivery Partnership

This year’s conference, in an unusually chilly Florida, saw the world’s largest pharma and medical device companies represented in an intimate and cooperative environment. The key theme was the nature of partnerships to improve healthcare outcomes – whether within internal teams, between pharma and CROs/CMOs or between companies as diverse as GSK and Apple

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Fusing nature with technology: Living coral as the colour of 2019

‘Living coral’ is set to highlight this trending social issue in contrast to humans’ ‘innate need for optimism and joyful pursuits’ and stands as a reaction towards a constantly changing and uncertain socio-political environment.

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Culture: PDD is supporting the British punk band The Professionals

Supporting legendary punk artists and bands has became a tradition of our studios in Asia and this year we are sponsoring the 40th Anniversary World Tour of The Professionals.

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Meet the PDD team at CMEF and CMP conferences in China 

We are pleased to let you know that this autumn we will be present at some of the most prestigious medical events in China.

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Multitone EkoTek – Best Communication System Winner 2017

The PDD team was asked to produce a system that is both reliable and user-friendly and within a branding format that is suitable for a wide range of medical and industrial-commercial settings

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London Design Festival 2018

In mid-September London was bursting with creativity from East to West and North to South. British and international designers came together to celebrate what is thought to be one of the most exciting design events of the year and the PDD team was happy to see a variety of exhibitions as the week progressed to the 23rd.

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MEET THE BLOGGERS

Tim Wooller Principal - Industrial Design View posts by Tim Wooller >
Vicky Hui Senior Consultant - Design & Research View posts by Vicky Hui >
Vicky Principal - Research View posts by Vicky >
Vass Business Development Director View posts by Vass >
Jamie Creative Director View posts by Jamie >
Hollie Principal – Human Factors & Research View posts by Hollie >
Graham Technical Director View posts by Graham >
Daisy Consultant – Research & Market Intelligence View posts by Daisy >
PDD @pddinnovation View posts by PDD >
Ivy Hong Kong Office Manager View posts by Ivy >

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