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Tag: PDD

Design Thinking in Japan: Shun runs innovation workshop

Not too long ago, our Senior Consultant Creative Lead Shun Ishikawa travelled to Japan to facilitate a unique workshop. Upon his return, we quizzed him on the event, the people and what he learnt from the experience:


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An intern’s insight into Chinese manufacturing

Our technical intern Paul Scopes got an amazing chance to travel to China with a project and work directly with the manufacturers. In this post Paul talks about his experiences of Hong Kong, working with Chinese workers and some of the lessons he learnt along the way.


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Weymouth and Big Ben

After a lovely day at the seaside our Engineering Design Consultant Georgina talks about the thrill of Ben Ainslie’s final race and her realisation of the power these games have had to bring people together.


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Defining Craft

I was inspired to write about the evolution of craft after a colleague observed, while I was using the CNC machine, that there was “no craft left in making things these days”. In this post I attempt to define what craft is, and look at our perceptions of crafted objects.


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Disgusting Design

The phrase ‘That’s horrible!’ gets used all too often when talking about design work so here are some truly revolting designs that put it all into perspective and maybe even challenge if being horrible is such a bad thing after all.


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How design and engineering helps break records – The London Velodrome

A cyclist’s supreme ability and their high-tech bike will, undeniably, play a large part in deciding the Olympic victor but PDD believes that the track shape, environment and even atmosphere will affect the outcome of London 2012’s track cycling events.


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My favourite printer

It seems that these days I can’t get through a meeting, tea round or drink at a pub without someone talking about 3D printing. So in this post I’ve asked some PDD-ers about their favourite 3D printing projects by people at the frontier of bringing this technology to the mainstream.


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Design Innovation in Plastics Award: The winners of 2012

Started in 1985, Design Innovation in Plastics is now the longest running student plastics design award in Europe. It’s an opportunity for design students to make a name for themselves, but also for universities to raise their profile as institutes of excellence in this field.


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Will unifying personal data systems turn us into robots?

I was just talking recruitment screeners with my colleague Alex Crook, another researcher. Our casual conversation around how specific we could get with a recruitment screener for a research project got me thinking about large-scale data, and how scary ‘life monitoring’ and data gathering could get in the future.


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Is PDD looking forward to the Olympics?

London Olympics 2012… A gargantuan display of national talent and renewed support for all that is Britain. Or just a really expensive way of clogging up our busy capital and slowing down public transport? Our marketing intern Billy asks the question – Is PDD looking forward to the Olympics?


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Observations in Personal Care part 4: Adding Value

Changes in the emerging markets, shifts in global consumerism and our insatiable desire to look and feel our best makes the personal care sector a very interesting place to be. We have identified some key trends and themes that are impacting the way we’re going to buy and apply personal care products in the future.


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Observations in Personal Care part 3: The Male Consumer

Changes in the emerging markets, shifts in global consumerism and our insatiable desire to look and feel our best makes the personal care sector a very interesting place to be. We have identified some key trends and themes that are impacting the way we’re going to buy and apply personal care products in the future.


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Material Trend: Wicker

For most, it is cited as the reason behind some of the most uncomfortable furniture ever invented, literally adding insult to injury by leaving criss-cross patterns on the back of your legs. But could wicker seriously be facing a revival?Most of you are probably thinking ‘I hope not’ and I have to admit, before departing on my journey through the wonderful world of wicker, I was with you. But there is something alluring about its natural appearance and it has been seen popping up in all walks of design over the past few months.


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Observations in Personal Care part 2: Focus on Heritage

Changes in the emerging markets, shifts in global consumerism and our insatiable desire to look and feel our best makes the personal care sector a very interesting place to be. We have identified some key trends and themes that are impacting the way we’re going to buy and apply personal care products in the future.


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The ever elusive quest for patient adherence

A couple of weeks ago, Human Sciences consultant Alex Crook attended the two-day Patient Summit 2012 at the Regent’s Park Marriott, London. In this post she explores how the patient landscape is changing and some of the revolutionary technology solutions are tackling patient adherence, but asks whether technology is always the best solution?


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Food’s place in cosmetics and personal care formulations and packaging

Rowenta recently launched their homemade beauty care appliance, Naturalis. This created a buzz in the PDD studio and got us to thinking about how the trend for food within the personal care market is evolving.


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Observations in Personal Care part 1: Adding Performance

Changes in the emerging markets, shifts in global consumerism and our insatiable desire to look and feel our best makes the personal care sector a very interesting place to be. We have identified some key trends and themes that are impacting the way we’re going to buy and apply personal care products in the future.


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One man’s trash in another man’s city

Upcycling has a reputation problem, our ID intern David explores the world of reuse and finds out how urban materials are more valuable than you think.


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